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human communication for fun & profit

  • About
  • Commentary
  • Photography
  • Work
atimefordesign.comatimefordesign.com
atimefordesign.com

human communication for fun & profit

Sassy Hassy

  • November 12, 2026

What if SONY cared even a tiny bit about the software that is in their cameras? How about if we take some time to think about how we shoot photos and steal a little from the amazing work from the crew over in Sweden at Hassalblad?

Tags
# A7riii# Design Matters# Prototpying# SONY
A young night heron with speckled brown feathers and a bright orange eye stands at the water’s edge, holding a stick in its beak, its reflection rippling in the green water below. Tool use: officially not just for designers.
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